The symbolic mark of Nongshim is called
“Nongshim Seed.” Seed is an essence of life
in which buds and fruits will come into being.
The two ellipses inside and outside the mark symbolize the company's agility and flexibility when responding to change; the former incorporates growth and development, and the latter incorporates the enrichment and stability of Mother Nature. The harmonious integration of the two ellipses implies unity and intimacy between the company, its employees, and customers, and also implies gratitude and honesty. The shape of the mark, where the inside energy appears to be distinctly expressed as the outside, represents our future-oriented vision to become the world’s best.
A primary red color symbolic of the benefits from a rich and bright nature is our business color.
It's an expression of our efforts to produce products in which human and sincere devotions can be felt.
A secondary orange color symbolic of a warm earth implies its infinite capacity and magnanimity.